New forms of Media Publishing

Over the past two decades we have witnessed a rapid transformation into a new form of media that has changed writing and publishing. We have turned to a digitalised world that has transformed to so called ‘old media’ or traditional media through the application of technologies. For instance this computer based media fit has changed the forms of newspapers and magazines (Wikipedia, 2007). In addition to this the traditional newspapers are now able to be read online via their website along with magazines. This enables magazines to target people from all over the world in different countries. Now people are able to read international newspapers daily without any problems.

Businesses, social groups and communities now form blogs as a form of media and get what ever it is they have out there. Furthermore this has created a world network and the ‘cyber world’ connects people and information via computers. It also creates an opportunity for advertisers and marketers which seek to gain the attractiveness and advantages of the new media. The new media industry attracts many other segments such as software and video games, television and radio and of course marketing (ABC Radio National, 2007).

ABC radio National, New Media Publishing, viewed 23 October 2007 http://www.abc.net.au/rn/bigidea/stories/s1485827.htm

Wikipedia, 2007, New forms of Media Publishing
http://en.wikipedia.org/wiki/Content_(media_and_publishing)

Image Source:
http://www.zmetro.com/photos/2005/02/newspapers_022005.gif.